Thank you for visiting our website. We take data protection very seriously and strive to protect your personal data within the framework of our website offer.

Within the meaning of the General Data Protection Regulation (GDPR) we define personal data as all data relating to the personal and factual circumstances of a natural person.

3. Legal basis

4. Rights of data subjects

We only store your personal data as long as necessary and permissible for the purpose for which the data was collected, unless legal retention periods prevent deletion, or you have given us your express consent to continue storing your personal data.

If certain data is subject to statutory retention periods, we store them until the corresponding retention periods have expired.

If you have given us your express consent to continue storing certain data, we will retain your data until you revoke your consent. The following e-mail address can be used for revocation: Datenschutz(at)efb-elektronik.de

In some cases, we may transfer your personal data to a service provider headquartered in a so-called third country, a country outside the EU/EEA.

In these cases, we ensure that the requirements imposed by the GDPR pursuant to Art. 11 regarding the transfer to a third country are fulfilled.

If you entered your e-mail address to receive a newsletter, we will only use the data to send you information in accordance with the newsletter registration.

When you register for the newsletter, we store your IP address and the date of registration. Storing this data serves solely as a proof if a third party misuses an e-mail address and registers to receive the newsletter without the knowledge of the authorized person.

You can unsubscribe from the newsletter at any time here:

German Newsletter: https://newsletter.efb-elektronik.de/f/117939-325287/wwu/

English Newsletter: https://newsletter.efb-elektronik.de/f/117939-325314/wwu/.

All personal data processed by us within the scope of the establishment, implementation or termination of the employment relationship shall be processed in accordance with the statutory data protection provisions.

According to Art. 88 GDPR in conjunction with section 26 of the Federal Data Protection Act (BDSG), personal data of employees shall be processed for the purposes of the employment relationship if it is necessary for the decision on the establishment of an employment relationship or, after the establishment of an employment relationship, for its implementation or termination or for the exercise or fulfilment of the rights and obligations of the employee’s representation of interests resulting from a law or collective agreement, a company agreement or a service agreement.

The data is processed for the duration of the employment relationship. Any further processing will only take place if we are obliged to store the personal data of our employees due to other legal regulations if you have given us your consent to do so or if this is legally permissible.

If your application is not successful, we will delete your personal data after 7 months at latest.

If you have given us your consent to also use your personal data to contact you about other positions that may be of interest to you during the application process, we will store your personal data until you revoke your consent. Please send your revocation to Datenschutz(at)efb-elektronik.de. In the event of a revocation, the stored data will be deleted immediately.

On our website you can temporarily store purchases in a shopping basket. Your product selection is stored in a so-called session cookie during the user session. After closing the website in your browser, this cookie is automatically deleted.

If you would like to order one of our products, a shop account is required.

The data collected in the context of a user login is only used to provide the respective service. An evaluation only takes place to ensure a comfortable and secure operation of the system.

You can have your account deleted by notifying us via contact form, e-mail or telephone.

Your order data will also be processed to optimize our products and services and for marketing purposes unless you have objected to this processing.

Within the context of the use of our internet offer, the connection information is stored in the server log files.

Such information includes:

• IP address of the calling system
• browser information such as operating system used and screen resolution
• web page accessed
• original website
• time of the call

The web server logs are processed exclusively for security purposes. The legal basis for this processing is Art. 6 para. 1 lit f) GDPR, the legitimate interest of the person responsible.

We only use the log data for statistical evaluations for the purpose of the operation, security and optimization of the offer. However, we reserve the right to subsequently check the log data if there is a justified suspicion of unlawful use due to concrete indications.

This website and all its subpages use cookies as well as other comparable tracking technologies, such as tracking pixels or local storage objects (LSO).

Cookies are text files that are stored on your terminal device. Cookies can be read, transferred and changed by the website when you call up the website.

We use both so-called “first-party cookies”, i.e. cookies that are controlled by the company that operates the domain on which the cookies are set, and so-called “third-party cookies”. The latter are controlled by third parties and help us to analyse the impact of our website content and the interests of our visitors, to measure the performance of our website or to serve tailored advertising and other content on our website or other websites.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after the end of your visit or browser session (so-called transient cookies). Other cookies remain stored on your terminal device for a specified period of time or until you delete them (so-called persistent cookies). These cookies enable us to recognise your browser on your next visit. We only use cookies with random, pseudonymous identification numbers. These identification numbers are used to evaluate your usage behaviour on our website. At no point will the user profile be associated with the name of a natural person. If you use special functions of your website (such as the shopping basket or “stay logged in”), cookies are additionally used for these functions.

Tracking pixels are tiny graphic files and are used to retrieve data from your end device, such as your device type, operating system, IP address or the time of your visit.

Local storage objects (LSO) work similarly to cookies. However, information is stored locally in the browser.

If the cookies and other technologies are technically necessary for the operation of the website, the legal basis for the use of these and the associated processing of your personal data is our legitimate interest according to Art. 6 para. 1 lit f) GDPR. Our legitimate interests here lie in particular in being able to provide you with a technically optimized website that is user-friendly and tailored to you needs, as well as ensuring the security of our systems.

The use of cookies and other technologies which are not technically necessary for the operation of the website, and which primarily serve analysis and marketing purposes, as well as the processing of your personal data in connection with this, only takes place in accordance with Art. 6 para. 1 lit a) GDPR if you have given us your express consent.

When you first access our website or one of its subpages, you will be informed about the cookies and other technologies used on the website within the context of a so-called cookie banner and will be given the opportunity to select for yourself which of the cookies and other technologies requiring your consent you would like to give your consent to.

Via the cookie banner you also have the option to find out about the individual functions of the cookies at any time by clicking on the “cookies” button or to view our detailed data protection declaration by clicking on the “data protection declaration” button.

Once you have given your consent, you can revoke it any time and change your settings regarding cookies requiring consent and other technologies at any time by clicking on the small icon at the bottom left of the screen.

Videos from the service provider YouTube LLC, 901 Cherry Avenue, San Bruno, CA 94066, USA are used on the website. YouTube is legally represented by Google Inc. with headquarters at 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

If you have given your consent regarding the use of YouTube, a communication connection to the YouTube server will be established, even if a video is only displayed as a still image on our website. This way the service receives various data, including the IP address of your computer, any cookies already stored on your computer and information stored during previous contacts with YouTube. If no data has been saved yet, the service saves cookies on your computer for the first time. When you contact YouTube, the service also receives information about any user account you may have with YouTube. Further information when interacting with the video, such as clicking the start, pause and end button, is also transmitted to the provider. You can stop the processing of data if you visit a page without video and delete all cookies from your computer.

Further information on data processing and notes on data protection by YouTube can be found at https://policies.google.com/privacy?hl=en.

To illustrate our content better, our website includes a map, provided by Google Inc. via the Google Maps API. If you agree to activate the map, a connection to the Google server is established during which, among other things, the IP address is transmitted to Google. Google can evaluate the website visitors’ use of the Google Maps function. Furthermore, Google can write and read cookies. These cookies may be Google user cookies that are directly linked to your person.

For more information on Google Maps, please refer to Google’s privacy policy and terms of use:t https://policies.google.com/privacy?hl=en.

To recruit employees, we make use of the service provider “Talention”. An agreement has been concluded with “Talention” in accordance with Art. 28 GDPR.

More information on how we handle applicant data can be found under “Application”.

On the “Talention“ site, you are able to accept cookies from “Talention”. “Talention“ is responsible for this.

More information on this at: https://www.talention.de/datenschutzerklaerung.

To optimise our offer, we use web analysis tools. We use the following web analytics services.

This website uses Google Universal Analytics, a web analytics service provided by Google Inc (“Google”). Google Analytics uses “cookies“, which are text files stored on your computer to help the website analyse how user use their site. The information about your use of this website, generated by the cookie, is usually transmitted to a Google server in the USA and stored there.

The IP addresses are being anoymised. This means that your IP address is shortened beforehand within member states of the European Union or in other contracting states of the Agreement on the European Economic Area. Only in exceptional cases the full IP address will be transmitted to a Google server in the USA and shortened there. On behalf of the operator of this website, Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity and providing other services relating to website activity and internet usage to the website operator.

Furthermore, Google’s own processing, which is not further defined by Google, is provided for the provision and protection of the analytics service. However, we did not share any data with Google for its own processing using the data sharing settings.

The legal basis for us collecting data with the Google Analytics software is your consent pursuant to Art. 6 para. 1 lit. a) GDPR. You can revoke your consent with effect for the future at any time using the procedure described above.

Your data will be deleted automatically after 14 months . Data whose retention period has been reached, will be deleted automatically once a month.

For more information, please visit the following website: https://policies.google.com/privacy?hl=en.

Statistics Professional Pro is hosted on our own servers. The data collected during the order process is analysed. We use the results to improve our web shop.

We partner with Microsoft Clarity and Microsoft Advertising to capture how you use and interact with our website through behavioral metrics, heatmaps, and session replay to improve and market our products/services. Website usage data is captured using first and third-party cookies and other tracking technologies to determine the popularity of products/services and online activity. Additionally, we use this information for site optimization, fraud/security purposes, and advertising. For more information about how Microsoft collects and uses your data, visit the Microsoft Privacy Statement.

Account Engagement verfolgt die Account Engagement tracks visitor and prospect activities on our website and landing pages by setting cookies on their browsers. Cookies are set to remember preferences (like form field values) when a visitor returns to the site. We also set a cookie for logged-in users to maintain the session and remember table filters.

Account Engagement sets first-party cookies for tracking purposes and sets third-party cookies for redundancy. Using first-party and third-party cookies together is standard in the marketing automation industry. We don’t store personally identifying information, only a unique identifier. First-party cookies are set on Account Engagement domains and tracker subdomains. If no tracker subdomain is configured, we use third-party cookies on HTTPS pages.

Our website uses Google Ads Conversion Tracking. This is an analysis service of Google Inc., Amphitheatre Parkway, Mountainview, California 94043, USA. If you come to our website via a Google advertisement, this service sets a cookie on your computer. We do not use the cookie to identify you as a person. It is only used to recognize whether a user has come to our website via an advertisement purchased by us. It helps us to track which advertisements you used to visit our website and whether you visited our website again afterwards. We use this analysis’ findings to be able to adjust our advertising so that it appeals more to our target group.

For a complete overview of data processing, please refer to Google’s privacy policy: https://policies.google.com/privacy?gl=de&hl=en

As part of our social media activities, we maintain a Facebook page. To collect personal data on this Facebook page, we are a joint controller with Meta Platforms Ireland Limited (“Meta”), 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.

Meta processes personal data of visitors of our Facebook page to provide the page. Processing is solely carried out by Meta. Therefore, Meta is also the sole controller responsible for this processing of personal data within the meaning of the GDPR. In this context, Meta processes, among other things, data that is collected each time the page is used. This includes data about the user IDs, the type of content users access, interactions with the site, information about the content and pages used. Further descriptions of the personal data processed are provided by Meta: https://www.facebook.com/privacy/policy/.

Website visitors can object to the processing of certain data by Meta. The objection options can be found here: https://www.facebook.com/privacy/guide/ads.

If we process personal data collected via our Facebook page, this is done through the data provided by Meta. Meta provides us with statistics for our page in form of anonymised “page insights” and with their help we can gain insights into the use of our Facebook offer. We have concluded a separate agreement with Meta for this purpose which can be viewed at: https://www.facebook.com/legal/terms/page_controller_addendum.

This agreement also regulates which security measures are taken by Meta and that users can contact Meta directly if they have questions regarding the data subject rights (e.g., information and deletion) mentioned in chapter three of the GDPR. These rights (in particular the rights concerning information, deletion and the right to be forgotten, objection and complaint to the competent supervisory authority) are not restricted by the agreement existing between us and Meta. These can be asserted both against us and against Meta. Further information can be found here: https://www.facebook.com/legal/terms/information_about_page_insights_data.

This processing of personal data serves our legitimate interest in communication via Facebook and the optimization of our offer there. The legal basis for this processing is our overriding legitimate interest in this processing pursuant to Art. 6 para. 1 lit. f) GDPR.

We expressly point out that, in accordance with Facebook’s data protection regulations, personal data of the users of our Facebook page may also be processed in the USA or other third countries, i.e. outside the European Union and thus outside the scope of protection of the GDPR. Meta assures that the processing of personal data of visitors to our Facebook page is processed in accordance with the requirements for a third country transfer according to Art. 44 ff GDPR. By visiting our Facebook page, you consent to the corresponding processing of your personal data.